Case Study

Red Rooster Harlem

Red Rooster Harlem is named after a historic speakeasy in New York City that hosted legendary jazz musicians, politicians and authors during the 20th century. With a focus on the Harlem community, co-creators Marcus Samuelsson (an award-winning chef who has competed on Bravo reality competition show Top Chef Masters) and Andrew Chapman opened RRH with the aim of elevating the neighborhood through hiring locals, sourcing local ingredients and even offering cooking classes.

RRH — along with its sister restaurants, Ginny’s Supper Club and Streetbird — began hosting private events after the Obamas inquired about dining at the space. They knew they needed a program that would allow them to schedule events at multiple restaurants while managing growth.

To help streamline their growing events business and meet their industry-specific needs, Red Rooster Harlem turned to Gather to:

  • Organize the event planning process
  • Streamline communication
  • Maintain updated documents and financials

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